From love for nature and healthy way of life

Our business idea, first entrepreneurial steps and family company Green I Organic d.o.o. originate from our love for nature, healthy way of life and aronia berries.

We use our land in Gradec near Vrbovec to grow aronia – a health benefit plant and super food. Our desire from the beginning was to transfuse the untouched nature into a glass of health. Our efforts have paid off and dreams have came true.

In the production of pure aronia juice we apply organic growing and cold pressing. We let nature take care of the taste and colour and thus get exactly what we wanted. Completely natural, healthy juice – with no sugar, sweeteners or additives added. All benefits of aronia are preserved and untouched.

Aronia growing, production and processing are based on organic production standards and the final product is a result of great efforts and desire to offer our customers pure aronia juice.

We strive to make our brand – ‘Green I’ – and other aronia organic products recognisable for their supreme quality, health benefits and irresistible taste. We deliver our product – pure aronia juice – in a modern design packaging that makes our story of aronia, its powers and miraculous effects complete.


Hermina Skular, the mother

What can be better than when you turn a hobby into a family business? Well, that’s exactly what mum did. She moved from a big corporation into a family business.. Brave, with entrepreneurial spirit and determination and love for aronia that lead her into entrepreneurship. She likes spending her time in the garden and she could spend all day squinting, planting and picking. Mum knows everything there is to know about aronia, marketing and sales. She knows a few recipes as well.

Boris Skular, the grandfather

If there is someone who knows all about aronia, it has got to be grandpa Boris. He knows everything there is to know about working in the field, agriculture and harvesting. He knows 5000 seedlings inside out and organic production is his speciality. He himself isn’t sure what he likes the most – digging about and cuting grass, pruning the seedlings or managing agricultural works – but one thing is for sure; he has grown to like dark aronia berries so much that he gives them his endless attention.

Goran Skular, the father

When he is not coming up with telecommunications and IT solutions, you will find him in the field, covered in mud but enjoying taking care of aronia. If there is a glitch somewhere, he is the main support; he is the man for the job. Full of optimism and ideas, dad is a real driving force of the family business. Diligent and determined as he is, for him it’s not a problem to roll up his sleeves and get dirty when it comes to aronia. When Goran the dad operates, we move from an idea to working in the field in the blink of an eye.

Ella & Paula Skular, the young forces

Little berry thieves and great fans of aronia. Fields of aronia are their favourite playground and it’s great fun to hide among dark berries while at the same time controlling everything that others are doing. Their little hands help harvest as well. Aronia wouldn’t as tasty without such helpers. These cuties keep an eye on everything and this whole thing wouldn’t be possible without them. And what do they like the most? They like everything, from fresh berries to tea, juice and marmalade.